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"Link Me, Link Me! - Please?"
Ever since Google and other major search engines like Yahoo and AOL changed their search algorithm in determining how to display search results according to the number of links coming into their websites, people like me have been scrambling around, trying to find ways around this new link marketing phenomenon. But it's an interesting change, to say the least.
You see, now, instead of focusing on placing banners on other people's sites and blogs, it's all about making connections and trying to market yourself online by PERSUADING (this borders on begging, sometimes) people to place a link in their website to yours. This, my friends, is the new marketing for internet....link marketing.
Here, take my kidney! Just give me a link
There are many ways to make use of this technique. Link marketing is all about exchanging links with others....we're clear about that but how do we do it? We can send thousands of emails out to website and blog owners, singing praises about our website/blog and asking them to PLEASE, PLEASE, PLEASE exchange links with me, PLEASE?
I would like to place an important reminder here about link marketing...link farm activities are frowned upon and if you choose to do some link marketing on your own and fall for link farming activities and thereafter get yourself banned from the major big guns out there, don't look at me! I warned you.
But there are ways to get more links into your website without submitting to well, unscrupulous ways. For instance, can you name me three people who don't love free things....skepticism aside, ok? Name me three....just three....it could be free food, free Tupperware, free pen, free tshirt...anything! Link marketing can work when you provide free articles for others' websites or blogs. If you spend some time writing out a really neat one, welcome to the diverse world of article marketing and this is how exchanging links works without the PLEADING and BEGGING.
Article marketing - providing free articles in exchange for links
Search engine loves content. People love content. Google loves link-ins. You have free content. Get the way it works?
Sure, there are couple of people who would rather use your article for free in their websites without actually placing your link after the article...there ARE a couple of them out there but I think the number borders on negligible. There are risks and if you're afraid of risks, then it's best that you stick to the old yet dependable exchanging links marketing method. I am not saying that exchanging links don't work. All I am saying is that it works BETTER if you're using article marketing.
A powerful website that everybody wants to link to....well, most people, anyway
Some people assume that just because they've got a website, they don't have to do anything about it and Google will instantly find it so great that it'll come up No. 1. Nope, sorry to say that this is not the way the search engines work now. How well your website rank in, say, Google, depends a lot on link marketing, not entirely so, but a lot of it.
I know it's tiresome, bothersome...but if you want to promote your website with link marketing, you don't only have to power up other people's websites/blogs, you've to power-up YOUR OWN website/blog as well!
Link marketing is hard work...TRUST ME!
It's hard work, I won't lie to you but if you have a beautiful content-packed website/blog, exchanging links works almost automatically. In fact, you don't even have to work the 'exchanging links' horror if you have a website full of content. Webmasters and blog owners will automatically want to link to you. Tips and advice is a good way to go.
Making full use of your blog
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